
Real People. Real Results
The contrast between the 0 week use and the results after 12 weeks is striking.
The contrast between the 0 week use and the results after 12 weeks is striking.
Clinically Proven to Boost the Look of Brows
* Based on the results of a 12-week independent clinical study.
Your Brow Journey starts here
Great results require consistency. With twice daily application of our eyebrow serum, here’s what you can anticipate.
Real Responsibility: We’re rooted in trust and
transparency
Real Responsibility: We’re rooted in trust and transparency
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Safe Science Standards
Safe Science Standards
All products meet our Safe Science Standards: Dermatologist tested, cruelty free and formulated without sulfates, parabens, MI/MCI, formaldehydes, phthalates, talc, petrolatum and mineral oil.
Ingredients with Integrity
Ingredients with Integrity
Our core ingredients are biomimetic, meaning they mimic the body’s natural production to safely and effectively support hair and skin renewal without compromise.
100% Performance Guarantee
100% Performance Guarantee
Every product is backed by a 100% Performance Guarantee.
BROW Serum Reviews
Frequently Asked Questions
Got a question about BROW serum? The answer may be right here
How do I use BROW?
How do I use BROW?
How to Use the BROW Shape Altering Serum
Begin with clean, dry eyebrows.
Using the applicator, apply the serum in short, upward strokes directly onto the brow area.
Apply twice daily – morning and evening – after skincare and before makeup.
Re-dip the applicator into the tube as needed for full coverage.
When using a new tube, gently shake the container before opening to activate flow.
Application Tips
The serum can be used under makeup with minimal wait time.
Avoid applying after brow pencils or gels, as this may contaminate the applicator.
The serum has a thick consistency by design to stay in place. You may notice some resistance when removing the brush—this is normal.
The vegan brush may feel firmer at first; after a few uses, the bristles will soften and absorb more product.
For Best Results
Use consistently as part of your daily routine.
Store in a cool, dry place, away from direct sunlight and heat.
Do not freeze.
Avoid direct contact with eyes. If contact occurs, rinse thoroughly with cool water.
Can I wear BROW serum under makeup?
Can I wear BROW serum under makeup?
All of our products are designed for ease of use and can be applied under makeup with little or no wait time. For best results, use twice daily to clean, dry eyes and/or skin.
What if I miss a few days?
What if I miss a few days?
Consistency is the key to lasting results, but don’t stress out if you skip an application. If you do miss a few days, just start back up and use daily as directed. We don’t recommend trying to “catch up” with a loading dose or duplicate applications for our LASH or BRO products. Our skin care products can be used as much as desired—multiple times daily.
Are there any BROW side effects?
Are there any BROW side effects?
During the 12-week clinical study, no subjects experienced adverse events relating to the BROW Shape Altering Serum.
How much serum is in each LASH & BROW container?
How much serum is in each LASH & BROW container?
Each LASH and BROW serum tube contains 3 mL of concentrated formula, designed for twice-daily use over approximately 4–6 weeks.
Why switch to containers that don't let you see the product?
Why switch to containers that don't let you see the product?
Beacuse exposure to light, heat, and air can degrade the quality and effectiveness of cosmetic serums over time. That’s why our HAIR and SKIN collections are packaged in opaque containers with airless pumps—to help preserve formula stability, freshness, and performance.


